If you prefer your jewelry in traditional tones of yellow gold or in a more modern rose gold hue, picking a new piece is slightly easier for you than for those of us who prefer white. Basically, when it comes to white colored jewelry, there are several options, from silver and chrome-plated steel to palladium and even titanium. But of course, the two most basic options are white gold (either 14K or 18K) and platinum... and today, we’ll take a closer look at how these options stack against each other.


Purity: 95% platinum, 5% other metals (usually iridium or cobalt)
Price range: Expensive due to rarity
Plus points:
● High purity
● The strongest precious metal
● Damage resistance
● Develops a satin finish over time
● Hypoallergenic

18K White Gold
Purity: 75% gold, 25% other metals (usually nickel, manganese, or palladium; rhodium plating is also common)
Price range: Not as expensive as platinum, but still highly valued
Plus points:
● Softer and more malleable, thus allowing for more intricate designs
● Easily polished and repaired
● Resistant to rust and tarnish

14K White Gold
Purity: 58.3% gold, 41.7% other metals (same as the 18K variety)
Price range: Definitely less expensive than 18K gold, but offers good value
Plus points:
● Stronger than purer gold alloys
● Less susceptible to damage
● Easily polished and repaired
● Resistant to rust and tarnish
● Has a more moderate overall appearance




January 2017
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